Black Meetings & Tourism - SHERATON MAUI RESORT & SPA WELCOMES NEW WAVE OF LEADERSHIP

Industry Briefs
SHERATON MAUI RESORT & SPA WELCOMES NEW WAVE OF LEADERSHIP
Kā‘anapali’s First Resort Strengthens Leadership Team with New Director of Sales & Marketing, Director of Operations, and Director of Restaurants & Bars Appointments Sheraton Maui Resort & Spa, situated on award-winning Kā‘anapali Beach at iconic Pu‘u Keka‘a (Black Rock), welcomes Raphael Malcolm as Director of Sales & Marketing, Lanakila Graves as Director of Operations, and Ashley Castillo as Director of Restaurants & Bars. As Maui’s tourism industry continues to experience strong visitor growth in 2026, Sheraton Maui Resort & Spa’s strategic additions position the iconic resort to make every guest feel like ‘ohana (family) while delivering a truly immersive Hawaiian experience. “The addition of Malcolm, Graves and Castillo reflects the resort’s continued investment in both our property and guest experience,” said Tetsuji Yamazaki, general manager of Sheraton Maui Resort & Spa. “Their diverse backgrounds and leadership play an important role in enhancing the service, creativity and operational excellence that continue to define Sheraton Maui Resort & Spa.” Raphael Malcolm, Director of Sales & Marketing: Malcolm joins the Sheraton Maui Resort & Spa from The Ritz-Carlton Maui, Kapalua where he previously led the Event Management department. Recognized for driving results, Malcolm brings more than a decade of global luxury hospitality experience to the oceanfront Sheraton Maui Resort & Spa, with a strong background in Event Management, Revenue Management and Food & Beverage across various brands. Lanakila Graves, Director of Operations: Graves returns to the Sheraton Maui Resort & Spa from The Westin Kā‘anapali Ocean Resort Villas, where he served as director of food and beverage and activities. He also brings extensive leadership experience from Wailea Beach Resort – Marriott, Maui and Waikoloa Beach Marriott Resort & Spa. Graves previously held leadership roles during his tenure at the Sheraton Maui Resort & Spa from 2019 through 2024, and his institutional knowledge serves as a valuable asset to the resort. Ashley Castillo, Director of Restaurants & Bars: Castillo joins the Sheraton Maui Resort & Spa from The Westin Atlanta Gwinnett, where she served as opening director of food and beverage. She has also held leadership roles at properties including Orlando World Center Marriott; Gaylord Texan Resort in Dallas; Arlo SoHo in New York City; and Bolet Hospitality Asset Management in St. Petersburg, Florida. With a bachelor’s degree in hospitality management from the University of Central Florida, Castillo oversees operations for the resort’s multiple dining establishments – including The Sandbar, Cliff Dive Bar + Grill, Mai Tai Bar, Teppan-yaki Dan, Coral Reef and Black Rock Shave Ice – as well as the property’s banquets, catering, and special events. For more information or to make reservations, visit www.sheratonmaui.com . About Sheraton Maui Resort & Spa Built around legendary Pu‘u Keka‘a (Black Rock) on 23 oceanfront acres and the world’s favorite beach, Sheraton Maui Resort & Spa is where exceptional location finds deep intention. While our nightly lele kawa (cliff diving) ritual is most famous, every aspect of our spacious retreat welcomes guests to dive into the timeless, rejuvenating essence of Kā‘anapali. Ocean adventures. Cultural journeys. Island-inspired cuisine. And spectacular horizons - with 83 percent of rooms offering pristine views of the ocean and neighboring islands, Molokai and Lanai, there may be no land-based vantage point better for watching whales and the sun setting into the Pacific. www.sheratonmaui.com About Marriott International Marriott International, Inc. (Nasdaq: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of nearly 9,100 properties across more than 30 leading brands in 142 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company offers Marriott Bonvoy®, its highly awarded travel program. For more information, please visit our website at www.marriott.com , and for the latest company news, visit www.marriottnewscenter.com . In addition, connect with us on Facebook and @MarriottIntl on X and Instagram.

Industry Briefs

SHERATON MAUI RESORT & SPA WELCOMES NEW WAVE OF LEADERSHIP

Kā‘anapali’s First Resort Strengthens Leadership Team with New Director of Sales & Marketing, Director of Operations, and Director of Restaurants & Bars Appointments

Sheraton Maui Resort & Spa, situated on award-winning Kā‘anapali Beach at iconic Pu‘u Keka‘a (Black Rock), welcomes Raphael Malcolm as Director of Sales & Marketing, Lanakila Graves as Director of Operations, and Ashley Castillo as Director of Restaurants & Bars. As Maui’s tourism industry continues to experience strong visitor growth in 2026, Sheraton Maui Resort & Spa’s strategic additions position the iconic resort to make every guest feel like ‘ohana (family) while delivering a truly immersive Hawaiian experience.

“The addition of Malcolm, Graves and Castillo reflects the resort’s continued investment in both our property and guest experience,” said Tetsuji Yamazaki, general manager of Sheraton Maui Resort & Spa. “Their diverse backgrounds and leadership play an important role in enhancing the service, creativity and operational excellence that continue to define Sheraton Maui Resort & Spa.”

Raphael Malcolm, Director of Sales & Marketing: Malcolm joins the Sheraton Maui Resort & Spa from The Ritz-Carlton Maui, Kapalua where he previously led the Event Management department. Recognized for driving results, Malcolm brings more than a decade of global luxury hospitality experience to the oceanfront Sheraton Maui Resort & Spa, with a strong background in Event Management, Revenue Management and Food & Beverage across various brands.

Lanakila Graves, Director of Operations: Graves returns to the Sheraton Maui Resort & Spa from The Westin Kā‘anapali Ocean Resort Villas, where he served as director of food and beverage and activities. He also brings extensive leadership experience from Wailea Beach Resort – Marriott, Maui and Waikoloa Beach Marriott Resort & Spa. Graves previously held leadership roles during his tenure at the Sheraton Maui Resort & Spa from 2019 through 2024, and his institutional knowledge serves as a valuable asset to the resort.

Ashley Castillo, Director of Restaurants & Bars: Castillo joins the Sheraton Maui Resort & Spa from The Westin Atlanta Gwinnett, where she served as opening director of food and beverage. She has also held leadership roles at properties including Orlando World Center Marriott; Gaylord Texan Resort in Dallas; Arlo SoHo in New York City; and Bolet Hospitality Asset Management in St. Petersburg, Florida. With a bachelor’s degree in hospitality management from the University of Central Florida, Castillo oversees operations for the resort’s multiple dining establishments – including The Sandbar, Cliff Dive Bar + Grill, Mai Tai Bar, Teppan-yaki Dan, Coral Reef and Black Rock Shave Ice – as well as the property’s banquets, catering, and special events.

For more information or to make reservations, visit www.sheratonmaui.com .

About Sheraton Maui Resort & Spa

Built around legendary Pu‘u Keka‘a (Black Rock) on 23 oceanfront acres and the world’s favorite beach, Sheraton Maui Resort & Spa is where exceptional location finds deep intention. While our nightly lele kawa (cliff diving) ritual is most famous, every aspect of our spacious retreat welcomes guests to dive into the timeless, rejuvenating essence of Kā‘anapali. Ocean adventures. Cultural journeys. Island-inspired cuisine. And spectacular horizons - with 83 percent of rooms offering pristine views of the ocean and neighboring islands, Molokai and Lanai, there may be no land-based vantage point better for watching whales and the sun setting into the Pacific. www.sheratonmaui.com

About Marriott International

Marriott International, Inc. (Nasdaq: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of nearly 9,100 properties across more than 30 leading brands in 142 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company offers Marriott Bonvoy®, its highly awarded travel program. For more information, please visit our website at www.marriott.com , and for the latest company news, visit www.marriottnewscenter.com . In addition, connect with us on Facebook and @MarriottIntl on X and Instagram.