Largest Camping Motorcycle Rally Roars Into Little Rock July 28 - Aug. 2 

 City leaders gathered recently at the Arkansas State Fairgrounds to officially announce that Little Rock will serve as host city for the 49th National Bikers Roundup taking place at the Arkansas State Fairgrounds this summer. This multi-day, family-friendly event is expected to bring an estimated 40,000 people from across the nation to the capital city July 28 through Aug. 2.

Gina Gemberling

Little Rock Mayor Frank Scott, Jr., National Bikers Roundup CEO Donald Young, Little Rock Convention & Visitors Bureau (LRCVB) President & CEO Gina Gemberling and Will Hornburg, Director of Sales and Promotions for the Arkansas State Fairgrounds, led the announcement, as they rallied the community to welcome event attendees to the city this summer. 

“Arkansas’ capital city is excited to welcome thousands of motorcycle riders from across the country for the 2026 roundup,” Mayor Scott said. “This annual event gives Little Rock an opportunity to showcase its civil rights heritage and highlight the destinations, merchants and restaurants that make us a great place to visit. We are looking forward to a safe, enjoyable event for our guests and our entire community.”

With tens of thousands of attendees anticipated, events like the National Bikers Roundup play an important role in boosting Little Rock's economy, driving overnight stays, increasing restaurant and retail traffic, and boosting visitation citywide. 

“Events of this scale don’t just bring visitors to Little Rock, they create economic momentum and showcase our unique offerings on the national tourism stage,” said Gemberling. “The National Bikers Roundup gives us an opportunity to partner with our locals to help bring events like this to our city, and show the country who we are, how we host, and why Little Rock is a premier destination for visitor groups of any size.”

Held annually in host cities nationwide, the National Bikers Roundup is one of the largest gatherings of its kind, drawing riders, families, and supporters for several days of entertainment, community engagement, and cultural celebration. 

“We are excited to bring riders, clubs, and supporters from across the country back to Little Rock to experience the hospitality and culture of Arkansas,” said Young. “This event is more than just a gathering of bikers; it's an opportunity to celebrate the rich annual tradition of fellowship and unity. We look forward to another unforgettable experience here this summer.”

The Arkansas State Fairgrounds will serve as the central hub for activities, while visitors are expected to explore Little Rock’s restaurants, attractions, local businesses, and entertainment venues throughout their stay. Little Rock and the Fairgrounds hosted the roundup in 2016. A decade later, their return signals the city’s continued success in attracting and engaging large-scale events. 

“The Arkansas State Fairgrounds is proud to partner with the LRCVB, the city, and Arkansas motorcycle chapters to bring the National Bikers Roundup back to Little Rock," Hornburg said. "We look forward to another strong event like the 2016 Bikers Roundup gathering, which drew thousands of attendees. The camaraderie and activities of the event make it a welcoming place to enjoy motorcycles and connect with riders from across the country.”

For more information about the group or the event in Little Rock, visit nationalbikersroundup.org.

ABOUT THE LITTLE ROCK CONVENTION & VISITORS BUREAU  

The Little Rock Convention & Visitors Bureau (LRCVB) is the official destination marketing organization for the City of Little Rock, charged with marketing and selling the city as a meeting, sports and leisure travel destination. The LRCVB also manages the Statehouse Convention Center, Robinson Center, River Market Hall and pavilions, and multiple parking facilities. For more information, visit  LittleRock.com .