Black Meetings & Tourism - WOWING WITH WELLNESS: NEW, INNOVATIVE WELLNESS OFFERINGS PUTS EMPHASIS ATTENDEE EXPERIENCE

Industry Briefs
WOWING WITH WELLNESS: NEW, INNOVATIVE WELLNESS OFFERINGS PUTS EMPHASIS ATTENDEE EXPERIENCE
At Caesars Entertainment, we love helping our clients deliver transformative experiences and bring their vision to life. One way we do that is by bringing ideas to the table! We work hard to stay ahead of trends for our clients. Fueled by an innovative mindset, we anticipate emerging trends and translate them into meaningful experiences. Much of this is done through research and observing the marketplace. And we see a great opportunity in the growing wellness market. As research from McKinsey & Company highlights, the global wellness market is projected to grow by 5% to 10% annually, reaching $480 billion in the U.S. and $1.4 trillion globally-a clear signal of increasing demand. With this knowledge in hand, we created new and dynamic offerings that harness the power and positivity of wellness. From innovative wellness menus to immersive activations and wellness speakers, we make incorporating wellness into your agenda easy! Our new wellness menu is designed to help foster a sense of community, promote attendee engagement and increase net promoter scores. By incorporating these new and on-trend activations, meeting planners can create exciting and memorable experiences aimed at delighting attendees. These menu options are crafted to help enhance focus and leave attendees feeling recharged. With the right enhancements like sound and aromatherapy attendees can get more out of a range of activities like yoga, sound baths, tai chi at the pool, organized nature hikes and more. Our wellness menus streamline options that make it easy to deliver great experiences for their attendees. Meeting planners can choose from our vetted speakers and practitioners that empower attendees with wellness tips and tactics through fun, thought-provoking speeches and wellness education. As several studies show, wellness activations inherently foster a sense of community at events and leave attendees feeling more balanced, engaged, and attentive. By weaving wellness into an agenda, professionals can foster an environment where ideas thrive, and people flourish. "As event planners continue to seek distinctive experiences that truly resonate with their audiences, we believe wellness programming is poised for widespread adoption. When events incorporate wellness elements, attendees often experience enhanced energy, focus, and overall satisfaction-leading to deeper engagement and more meaningful outcomes," said Reina Herschdorfer, Director of Marketing and Public Relations, National Meetings and Events, Caesars Entertainment. "This shift reflects a broader societal recognition of the importance of holistic health and well-being. In a competitive market, wellness programming can also serve as a powerful differentiator, attracting participants who value a balanced and supportive environment." These experiences can not only enrich the event but also create memorable moments that leave a lasting impact. So, we invite you to learn more about Caesars Entertainment's new wellness menus at Bit.ly/_CaesarsMeansBusiness or email at Meet@Caesars.com .

Industry Briefs

WOWING WITH WELLNESS: NEW, INNOVATIVE WELLNESS OFFERINGS PUTS EMPHASIS ATTENDEE EXPERIENCE

At Caesars Entertainment, we love helping our clients deliver transformative experiences and bring their vision to life. One way we do that is by bringing ideas to the table!

We work hard to stay ahead of trends for our clients. Fueled by an innovative mindset, we anticipate emerging trends and translate them into meaningful experiences. Much of this is done through research and observing the marketplace. And we see a great opportunity in the growing wellness market. As research from McKinsey & Company highlights, the global wellness market is projected to grow by 5% to 10% annually, reaching $480 billion in the U.S. and $1.4 trillion globally-a clear signal of increasing demand.

With this knowledge in hand, we created new and dynamic offerings that harness the power and positivity of wellness. From innovative wellness menus to immersive activations and wellness speakers, we make incorporating wellness into your agenda easy!

Our new wellness menu is designed to help foster a sense of community, promote attendee engagement and increase net promoter scores. By incorporating these new and on-trend activations, meeting planners can create exciting and memorable experiences aimed at delighting attendees.

These menu options are crafted to help enhance focus and leave attendees feeling recharged. With the right enhancements like sound and aromatherapy attendees can get more out of a range of activities like yoga, sound baths, tai chi at the pool, organized nature hikes and more. Our wellness menus streamline options that make it easy to deliver great experiences for their attendees.

Meeting planners can choose from our vetted speakers and practitioners that empower attendees with wellness tips and tactics through fun, thought-provoking speeches and wellness education.

As several studies show, wellness activations inherently foster a sense of community at events and leave attendees feeling more balanced, engaged, and attentive. By weaving wellness into an agenda, professionals can foster an environment where ideas thrive, and people flourish.

"As event planners continue to seek distinctive experiences that truly resonate with their audiences, we believe wellness programming is poised for widespread adoption. When events incorporate wellness elements, attendees often experience enhanced energy, focus, and overall satisfaction-leading to deeper engagement and more meaningful outcomes," said Reina Herschdorfer, Director of Marketing and Public Relations, National Meetings and Events, Caesars Entertainment. "This shift reflects a broader societal recognition of the importance of holistic health and well-being. In a competitive market, wellness programming can also serve as a powerful differentiator, attracting participants who value a balanced and supportive environment."

These experiences can not only enrich the event but also create memorable moments that leave a lasting impact. So, we invite you to learn more about Caesars Entertainment's new wellness menus at Bit.ly/_CaesarsMeansBusiness or email at Meet@Caesars.com .