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Industry Briefs
ICAST 2021 “REELS” IN BUSINESS FOR THE ORANGE COUNTY CONVENTION CENTER


Produced by the American Sportfishing Association, the International Convention of Allied Sportfishing Trades (ICAST) is the world's largest sportfishing trade show. The Orange County Convention Center (OCCC) welcomed back this premier industry event for the ninth year. Hosting 10,850 attendees from July 20-23, 2021, ICAST generated an economic impact of $27.9 million for the region.

"ICAST continues to be the industry's premier trade show where valuable business relationships are born, strengthened and celebrated. The OCCC is honored to be a part of that experience for sportfishing professionals from across North America," said OCCC Executive Director Mark Tester. "The Center has been home to ICAST for many years and we look forward to welcoming them back to Orlando through 2025."

Featuring an interactive On The Water event, ICAST utilized five acres of water and open space outside the OCCC's North-South Building to showcase the latest gear, tackle, kayaks and SUPs for buyers and media.

"The Orange County Convention Center and Visit Orlando have partnered with us for the last eight years and we appreciate their investment in us and their partnership," said Glenn Hughes, president of the American Sportfishing Association. "Working with the convention center is easy and Orlando is easy to get to and centrally located for our attendees."

Attendees were also able to discover new products from trusted brands and explore the latest in fishing gear, clothing, marine accessories and so much more, including a variety of business development webinars, product demos and podcasts.  ICAST will be back at the OCCC in 2022, 2023, 2024 and 2025.

About the Orange County Convention Center

The award-winning Orange County Convention Center provides approximately $3 billion in economic impact to Central Florida annually. In recent years, the Convention Center has averaged nearly 200 events, including 115 conventions and tradeshows that attract more than 1.5 million attendees to the region each year. For more information about the Orange County Convention Center, visit www.occc.net.

About the American Sportfishing Association

The American Sportfishing Association (ASA) is the sportfishing industry's trade association and is committed to representing the interests of the sportfishing and boating industries as well as the entire sportfishing community. We give the industry and anglers a unified voice when emerging laws and policies could significantly affect sportfishing business or sportfishing itself. ASA works to ensure that the industry will remain strong and prosperous, as well as to safeguard and promote the enduring economic, conservation and social values of sportfishing in America.

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