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Industry Briefs
DISCOVER THE PALM BEACHES HIRES NEW ASSOCIATE VICE PRESIDENT OF GROUP SALES

Robin Prakash has joined Discover The Palm Beaches (DTPB) , the tourism marketing agency for Palm Beach County, as Associate Vice President of Group Sales.  Prakash will work to bring additional groups and meetings to over 200 hotel partners throughout Palm Beach County, as well as develop new business at the Palm Beach County Convention Center.  He is a 22-year industry veteran who recently spent over a decade as Director of Sales at PGA National Resort & Spa and will now leverage his expertise to champion Florida's premier tourism destination, grow the tourism economy by expanding meetings and events, and showcase the distinct between-the-sessions destination experiences to groups and meeting planners.  

"Robin has substantial insights regarding the evolution of products and offerings for meeting planners in The Palm Beaches, including the current transformation of several of our principal hotel partners," said Kelly Cavers, senior vice president of group sales and destination services for Discover The Palm Beaches.  "We are confident his enthusiasm and leadership, along with his valuable hotel and accounts perspective, will help us drive room night production across the county."

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