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Industry Briefs

Industry Leaders in Attendance Represent $50 Million in Potential New Business For Cincinnati

Cincinnati has been selected as the host destination for the National Coalition of Black Meeting Professionals’ (NCBMP) 37th Annual Convention, November 18-21, 2020.


Nearly 300 top decision makers within African American markets throughout the country will convene in Cincinnati, including hospitality professionals, meeting planners and association executives. The major convention announcement came at the Cincinnati USA Convention & Visitors Bureau’s Annual Meeting on Tuesday, Feb. 25.


The size and influential nature of the NCBMP Annual Convention is expected to open doors to new, large and important business opportunities for the Cincinnati region. Attendees at the Annual Convention are estimated to represent 80 groups and $50 million in potential events. High profile organizations in attendance will include the National Association for the Advancement of Colored People (NAACP), National Urban League, Prince Hall Shriners, National Bar Association and African Methodist Episcopal Church.


“To be selected as the host city for the NCBMP Annual Convention is a testament to Cincinnati’s strong reputation as one of the nation’s top destinations for diverse events, particularly among African American organizations,” said Julie Calvert, President and CEO of the Cincinnati USA Convention & Visitors Bureau. “Our team at the CVB has prioritized the development of authentic and meaningful relationships within Diversity markets and has broadened its efforts around diversity and inclusion, which has led us to this point.”


Over the past decade, the number of diversity meetings in Cincinnati has represented more than one-third of all new business booked by the Cincinnati USA CVB, resulting in $129 million in economic impact from 2013-2018. The CVB has become an industry leader in diversity sales, supplier diversity, hospitality workforce development and experiential marketing via its Vibe Cincinnati platform under the leadership of Jason Dunn, Group Vice President of Diversity Sales and Inclusion. In November 2019, Dunn was elected as Chair of the Board for the NCBMP.

“The NCBMP is focused on elevating our members via educational opportunities and ensuring that the destinations where we’re hosting events respect and reflect a diverse community,” Dunn said. “Hosting the NCBMP is an opportunity for Cincinnati’s hospitality industry and the local African American community to seek new ways to partner and collaborate as we continue in our efforts to make Cincinnati welcoming to all.”


The NCBMP is a leading organization in the events and hospitality industries, with more than 600 members from various industries and market segments, including fraternal groups, civil and religious organizations, professional associations and more.

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