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DIRECTOR OF MARKETING FOR MEETINGS & EVENTS REINA HERSCHDORFER NAMED ONE OF PR NEWS' TOP WOMEN IN PR

DIRECTOR OF MARKETING FOR MEETINGS & EVENTS REINA HERSCHDORFER NAMED ONE OF PR NEWS' TOP WOMEN IN PR

Caesars Entertainment Corporation (NASDAQ: CZR, "Caesars Entertainment" or "Caesars"), the world's most geographically diversified casino-entertainment company, announces that its Marketing Director Reina Herschdorfer has been named PR News' Top Women in PR for 2017. The prestigious award recognizes female industry leaders who have made bold advances in managing crisis, developing brand messages, protecting and building brand reputation and creating content for digital platforms. All winners were judged on the strength of communications campaigns they've led in the last 18 months and on the positive influence they've had on their teams and peers.

"I'm honored to be among a talented group of accomplished women in the industry," said Reina Herschdorfer. "I'm grateful to have had the opportunities throughout my career and am thankful to my mentors, colleagues and family, who have been supportive along the way. I look forward to garnering more milestones for the meetings business and helping to advance future generations of women in the industry."

As Director of Marketing, National Meetings & Events at Caesars Entertainment, Herschdorfer is responsible for the marketing strategy for the $400 million dollar Meetings Business for Caesars Entertainment and is an industry veteran with more than 20 years of international meetings and hospitality experience. She has held leadership roles within Caesars Entertainment for over 15 years at various properties, including Rio All-Suite Hotel & Casino, Caesars Palace, Paris and Bally's. Prior to Caesars, Herschdorfer was the Vice President of Sales & Distribution for Accor Hotels in the Netherlands, launched Disneyland Paris as Director of Convention Services, was Sales Manager at Intercontinental Hotel in Houston, Texas and more.

Caesars Entertainment properties in Atlantic City have tripled in business solely because of meetings and conventions. Large corporations have chosen to hold their meetings at the Waterfront Conference Center because of the marketing and PR efforts Herschdorfer has led. Herschdorfer is also a leader for Global Meetings Industry Day (GMID), which brings together leaders from across six continents and showcases the real impact that business meetings, conferences, conventions, incentive travel, trade shows and exhibitions have on people, business and communities.  

Herschdorfer speaks five languages and has worked in five countries, originally hailing from the Netherlands. She has lived with her family in Vegas for over 15 years.

About Meetings and Events at Caesars Entertainment Corporation
The world's most geographically diversified casino-entertainment company, Caesars Entertainment offers meeting and event planners one dedicated team, united nationwide, committed to providing the most successful meeting experiences possible. With one call or email, planners have access to nearly 40 properties in 20 unique destinations, with 1.5 million square feet of meeting space and more than 42,000 guest rooms. Mix and match properties and venues within a destination under a single contract and minimum. Enjoy elite perks, rewards and privileges with our Total Rewards Meeting Diamond Program. For more information, please visit www.CaesarsMeansBusiness.com.

About Caesars Entertainment
Caesars Entertainment is the world's most diversified casino-entertainment provider and the most geographically diverse U.S. casino-entertainment company. Since its beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through development of new resorts, expansions and acquisitions and its portfolio of subsidiaries now operate 47 casinos in 13 U.S. states and five countries.  Caesars Entertainment's resorts operate primarily under the Caesars®, Harrah's® and Horseshoe® brand names.  Caesars Entertainment's portfolio also includes the Caesars Entertainment UK family of casinos.  Caesars Entertainment is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership.  Caesars Entertainment is committed to environmental sustainability and energy conservation and recognizes the importance of being a responsible steward of the environment.  For more information, please visit www.caesars.com

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