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Travel AgentsTo Get Sales Experience Of A Lifetime During Three-Day Conference In St. Kitts


Travel agents selling the Caribbean got to follow their hearts to St. Kitts & Nevis, where they explored, felt, loved and remembered during a three-day conference organized by the Caribbean Tourism Organization (CTO) New York office.

The 6-9 October conference, dubbed “One Caribbean Chapter Sales Experience,” was being organized to help the leading travel agents get a better feel for the destination through a program of thrilling activities and seminars.

“More than hosting the usual conference with a packed program of seminars and presentations, we want the travel agents to get to experience the destination so they can better sell it,” said Fernando Abreu, the CTO’s deputy director of marketing at the New York office.

During the three-day event, the travel agents were exposed to the attributes that make St. Kitts & Nevis one of the most seductive destinations in the Caribbean, through a series of workshops and presentations in the morning and destination study tours and a scavenger hunt in the afternoon.

A trade show and networking session with local suppliers –hoteliers, ground operators, attractions, restaurant owners, etc – was also organized to give the agents the opportunity to interact with the suppliers and get to know what St. Kitts has to offer and how the agents can create the best holiday experience for their clients.

The CTO member countries had an opportunity to present spotlight presentations – a series of seminar sessions in which each participating country made a 20-minute presentation on their product to a group of travel agents. The focus during these special presentations was on weddings and adventure.

The One Caribbean Chapter Sales Experience in St. Kitts allowed agents to jump-start their certification in the recently launched St. Kitts Agent Destination Specialist Program; get more in-depth product knowledge on St. Kitts through the study tours and scavenger hunt; familiarize themselves with hotels in St. Kitts at the trade show and hotel site inspections and explore the sister island of Nevis on the optional post tour.

The 6-9 October conference is the first in a series being organized for CTO Chapter members by the New York office, and sessions were held at the St. Kitts Marriott Resort. For more information visit or email
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