Black Meetings & Tourism - BM&T EXHIBITS AT IMEX

Industry Briefs
BM&T EXHIBITS AT IMEX
*Black Meetings & Tourism* exhibited this year at IMEX America, touted as the largest travel trade show in the US. The impressive event took place from October 16-18 at the Sands Expo Center in Las Vegas, with pre-conference events unfolding on October 14 and 15. BM&T'S exhibit booth provided the perfect gathering place for planners of color to network with each other and learn more about industry developments that impact them and the market segment they represent. It also served as an information source for other exhibitors and suppliers eager to learn more about the lucrative and fast growing $72 billion African-American meetings and leisure travel market. IMEX America boasted a wide array of educational sessions (everything from "How the Past Shapes the Future - Crisis Management in Urban Public Spaces," and "Your Attendee ROI Playbook," to "How Technology Can Customize and Regulate Team-Building Activities," and "Lasting Legacies - How to Extend the Impact of Your Meetings on the Local Community." There was also a strong health consciousness theme running through many of the workshops, as well as a plethora of keynote speeches, foodie tours, for credit classes and networking social events to round out the program. Another highlight of IMEX America was a press conference held by Destination DC at which President/CEO Elliott Ferguson gave an information-packed overview of new developments and programs taking place in the Washington, DC area. Special thanks goes to team member Katrina Ruff of Forums Meetings & Events for the outstanding job she did in organizing the BM&T booth and participation in IMEX America. Black Meetings & Tourism will exhibit at IMEX America again in 2019 and plans to hold a more formal reception at the BM&T booth for members of the National Coalition of Black Meeting Planners, Black Meeting & Event Professionals and Travel Professionals of Color who are in attendance.

Industry Briefs

BM&T EXHIBITS AT IMEX

Black Meetings & Tourism exhibited this year at IMEX America, touted as the largest travel trade show in the US. The impressive event took place from October 16-18 at the Sands Expo Center in Las Vegas, with pre-conference events unfolding on October 14 and 15.

BM&T'S exhibit booth provided the perfect gathering place for planners of color to network with each other and learn more about industry developments that impact them and the market segment they represent. It also served as an information source for other exhibitors and suppliers eager to learn more about the lucrative and fast growing $72 billion African-American meetings and leisure travel market.

IMEX America boasted a wide array of educational sessions (everything from "How the Past Shapes the Future - Crisis Management in Urban Public Spaces," and "Your Attendee ROI Playbook," to "How Technology Can Customize and Regulate Team-Building Activities," and "Lasting Legacies - How to Extend the Impact of Your Meetings on the Local Community." There was also a strong health consciousness theme running through many of the workshops, as well as a plethora of keynote speeches, foodie tours, for credit classes and networking social events to round out the program.

Another highlight of IMEX America was a press conference held by Destination DC at which President/CEO Elliott Ferguson gave an information-packed overview of new developments and programs taking place in the Washington, DC area.

Special thanks goes to team member Katrina Ruff of Forums Meetings & Events for the outstanding job she did in organizing the BM&T booth and participation in IMEX America.

Black Meetings & Tourism will exhibit at IMEX America again in 2019 and plans to hold a more formal reception at the BM&T booth for members of the National Coalition of Black Meeting Planners, Black Meeting & Event Professionals and Travel Professionals of Color who are in attendance.